Large-scale business forums like the
Megacampus Summit at the Coca-Cola Arena demand a specialized approach. The objective was not merely to record speakers, but to capture and convey the electric atmosphere, scale, and drive of a multi-thousand-strong audience to both the in-arena screens and online viewers worldwide. Our team fully managed the entire production workflow—from creative direction to precise technical execution.
We deployed an optimized setup and crew, merging artistic vision with engineering precision:
- Camera Fleet & Optics: We utilized 6 professional Blackmagic URSA Broadcast G2 cameras, pairing them with carefully selected optics to handle long throw distances and deliver cinematic depth of field. A dedicated steadicam was actively deployed to capture fluid movement and dynamic energy.
- Dual-Vector Broadcasting: The real-time feed was routed simultaneously to the arena's massive IMAG screens and streamed live to a global internet audience.
- ISO Recording: To empower the marketing department for future promotional campaigns, we captured isolated, high-resolution multi-track (ISO) recordings from all cameras.
- Communication & Control: A professional RTS intercom system was deployed at FOH to synchronize all technical and creative crews seamlessly.
The result was a premium media product combining flawless live broadcasting, atmospheric visual storytelling, and pristine raw assets for post-production.